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Creative Services Director

Posted: 11/08/2023
Creative Services Director

Subject: New Job listing from Springfield,MA
From: Sue Frenette
Email: suzanne.frenette@wwlp.com
Category:
Promotions
Position/Title:
Creative Services Director
Details:
The Creative Services Director is responsible for developing and leading the overall marketing strategy of the station, and for designing the promotions that will achieve the objectives of that strategy.
                                                         
  • Provides leadership for the promotions team
  • Makes decisions regarding hiring, evaluation, promotion and termination of employees
  • Develops and executes promotions strategies to enhance station competitiveness     
  • Manages recruitment and development of talented promotions team members
  • Prepares budgets and approves budget expenditures
  • Plans and directs staffing, training, and performance evaluations to develop and control promotions programs
  • Plans, executes and tracks promotional events and contests that take place on-air, online and on-site 
  • Manages and lead station's public affairs strategies
  • Coordinates with outside organizations and community leaders
  • Tracks and organizes stations public affairs efforts
  • Performs other duties as assigned
Vacancy Type:
Full Time
Date Posted:
11/8/2023
Closing Date:
12/8/2023
City:
Chicopee - 01013
State:
Massachusetts
URL:
http://www.wwlp.com
Experience:
  • Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
Requirements:
  • Fluency in English
  • Excellent communication skills, both oral and written
  • Minimum five years’ experience in media
  • Valid driver’s license with an acceptable driving record
  • Experience guiding, directing and motivating subordinates, including setting performance standards and monitoring performance
  • Experience establishing long-range objectives and specifying the strategies and actions to achieve them
  • Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
  • Proficiency with computers, telephones, copiers, scanners, and other office equipment
 
Additional Information:
https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/details/Creative-Services-Director-lll_REQ-28061		  
Contact:
Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar		  
Apply Online URL:
https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/details/Creative-Services-Director-lll_REQ-28061		  
Job Req #:
28061		  

***** EOE/MINORITIES/FEMALES/VETERANS/DISABLED *****
***IMPORTANT***
This fax or email has been sent using the services provided by Broadcast1Source. If you want to change your contact details, please email Sue Frenette at suzanne.frenette@wwlp.com

 

Creative Services Director
WWLP-22 News & The CW of Springfield

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